About Me

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I'm Dr. Juan-Carlos Durán. I'm a digital media scientist with a PhD in media psychology. I specialize in cyberpsychology and the study of human behavior in digital environments. Specifically, I research digital technology’s ability to influence and persuade human perception and decision making. I've written about neurobiological approaches to eliciting feelings in digital environments; the use of digital media to assist cognitive decline in older adults; and the influence of narrative in digital environments.  I'm interested in improving digital healthcare communications and patient interaction. 

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I'm also responsible for leadership in start-up and corporate operations. My experience includes developing and improving management teams; and improving operational and financial performance. I've been able to use strategic vision, leadership, communication, and organizational skills in order to achieve business goals.

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My Companies:

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